Our floral school library is a very important tool. It is a resource for our students and graduates. It is also a research library. It provides us with a huge amount of information on floral designing and related subjects.
With over 4500 volumes in our floral school library, and an additional 600 volumes in our professional development educational, art and design holdings, it is a significant collection.
We use our library as one (of many) ways of staying current in our fast moving world. We get floral art resources literally from the four corners of the earth. I get quite excited when we incorporate new finds that add depth and variety to our library. A shipment of books from Japan, a series of texts from a French floral artist, the text that features centerpiece ideas, all add to the collective strength of our library.
I have to admit that the process of selection and procurement is a labor of love. I enjoy the hunt. When I started to develop our library resources back in the 70′s it was a mere 500 volumes. I believe very strongly that the willingness of a floral school to invest in a library infrastructure tells a lot about the commitment of the owners to their school and to their students. So you can see I get a lot of personal satisfaction seeing this tool grow and develop.
Recently the folks at Teleflora sent us their latest Floral Selection Guide. For those of you who are not in the trade, Teleflora is a major floral industry company that enables florists to transmit orders for their customers throughout the world, similar to FTD. The Floral Selection Guide contains large books with photographs, and work manual. It is used in flower shops to help customers with their purchasing decisions. We have many earlier Floral Selection Guides from Teleflora and other ‘wire’ services, but this new one is a very neat addition, and helps keep our library quite current.
These large tomes are books of incredible beauty. The folks at Teleflora tell me that it was based on three years of research. Over 4500 shops participated in the design research used to create these materials. Teleflora wanted to create books/selling tools that would feature the new as well as tradtional best sellers. The concept was to get the right mixture of designs to meet all kinds of consumer requests. This is great as our curriculum includes a combination of classical as well as cutting edge ideas.
An interesting aside, one of the biggest problems flower shops have with their books is that there is always a lot of water on working surfaces. I was reassured that the Floral Selection Guide is made with 100% waterproof material and was even tested with pages submerged under water for over 30 days without any damage. I think I will take their word for that, and will try to avoid repeating that testing!
There are approximately 450+ floral arrangements in this wonderful resource. (Once again, I will take their word on that, and not sit here counting designs featured!)
Our thanks to Bob Hurley and the other great folks at Teleflora. The Floral Selection Guide is a lovely resource, and I know that our students, grads and staff will really enjoy using it.